If you include an objective in your resume, it's important to customize the resume objective to match the position you are applying for. The more specific you are; the better chance you have of being considered for the job you are interested in.
It is a good idea to write a new resume objective for each job you apply for. When you’re crafting your resume objective, you should focus on particular skills and experiences that are directly related to the job.
Another effective strategy is to use keywords from the job listing in your resume objective. Not only can this increase the chances of your resume get picked up by a company’s applicant tracking system, but it can also emphasize how your qualifications align with the job listing.
You should also only state career goals that are feasible within the company.
For example, if you ultimately want to become a managing editor at a magazine, but you are applying for a job at a newspaper, do not state this. Focus on how you want to grow within the company.
One of the dangers of a resume objective is that you can focus too much on what you want in your career, and not enough on how you will add value to the company. Therefore, while your resume objective should include information on the career that you want, you also want to explain why you are an ideal candidate for the job.
Briefly include any information that highlights your experience, including your years in the industry, your particular skill set, and any other qualifications.
Include examples of ways you could add value or even improve the company. For example, mention your ten years of successfully reducing budgets, and state that you want to apply these skills to the organization's budget.